The reputation of a business is both what they say about themselves and what others say about them. Managing a reputation is nothing new; what’s new is how the internet and social media have changed the way businesses are being defined and how fast their reputations spread. Reputation management is the process of monitoring and managing all the channels that affect a business's online reputation. That can include online reviews, online listings, Google Q&A, and social media.

Ensuring your business's online listings are accurate across a wide variety of websites is called presence management. Presence management ensures customers can find the right information about your business online. Correct and consistent listings across directories, review sites and social networks is crucial.

Eighty-four percent of people now trust online reviews from strangers as much as recommendations from friends. This means that whatever your customers are saying about your business online can affect the purchase decisions of many potential customers. Managing online reviews is crucial so businesses can understand the voice of their customer and respond quickly to both positive and negative feedback.

Google, Facebook, Yahoo! Local, Booking.com, Expedia.com, Zillow, Indeed.com, TripAdvisor, Apartments.com, Yelp, Glassdoor.com, Grubhub, Hotels.com, Cars.com, Cargurus, Apartment Guide, Better Business Bureau, OpenTable, Trustpilot, Avvo, Edmunds, Wellness.com, DealerRater, Houzz, Angi (Angies List), Healthgrades, Zocdoc, Vitals, Rade MDs, A Place For Mom, Caring.com, Senior Advisor, Weedmaps, Leafly, Insider Pages, Carafe, Citysearch, Foursquare, TrueLocal . . . and many more!

Reputation Management is a powerful tool on its own, but it can become even more potent when paired with complementary products and add-ons to boost your online presence and reputation management efforts: Review Responses: If you find yourself too busy to manage reviews on your own, our expert team can step in. With Review Responses, our professionals will respond to reviews on behalf of your business. This service ensures timely, well-crafted responses that showcase your commitment to customer satisfaction and reputation enhancement. Review Requests: Building a strong review profile begins with requesting feedback from your customers. Our team of experts can assist by sending out review requests to your customer list. This proactive approach can significantly boost the quantity and quality of your online reviews, helping you stand out in your industry.

Reputation Management doesn't automate review responses on your  behalf. However, our Pro and Premium versions come equipped with powerful AI tools designed to assist you in responding to customer reviews effectively. These AI tools are invaluable for businesses looking to manage their online reputation efficiently. They help by suggesting response templates and providing insights into the tone and content of reviews. While the actual response is still crafted by your clients, these AI-driven features streamline the process, allowing them to respond quickly, professionally, and in a manner that resonates with their customers. It's all about using technology to enhance your reputation management efforts while maintaining a personal touch in your responses.

Reputation Management offers a strategic advantage in the world of online reviews. While we can't delete negative reviews, we can help you push them down the list. How? By efficiently gathering more positive reviews! We strongly recommend collecting and showcasing all reviews, regardless of their rating. This approach aligns with guidelines from platforms like Google, which discourages the practice of "review gating" (preventing negative reviews from being posted). Embracing all reviews, positive and negative, can actually help businesses appear more genuine and trustworthy to their audience. Our platform streamlines the process of requesting reviews from your satisfied customers, making it easier than ever to amass a wealth of positive feedback. With an increased volume of glowing reviews, those occasional negative ones get buried further down the list. This means that when potential customers check out your reviews, they'll be met with a chorus of positivity, effectively overshadowing any occasional negative feedback. It's a powerful way to take control of your online reputation and showcase your business in the best light possible.